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Design a cetter world
Our 105 year old C&P Letterpress

Just how do we "Design a Better World?"

At Waterknot, we seriously consider the impact of our business practices on our community and the planet and whole-heartedly try to make the world Better, not worse. While any product that is made in this world has an impact, we strive to make sure ours is more positive than negative. It is our sincere hope that the art and design we create will brighten someone’s day by making them laugh or smile. This may sound like a little thing, but we believe that humor, open communication and deeper personal connections will go a long way toward healing our ailing world.

While the interpersonal good that comes from sending a card to a loved one is undeniable, the fact that we use resources to make and ship that card is just as true. Because of this, we strive to be a model corporate citizen by making environmental sustainability and social responsibility primary concerns, not just afterthoughts.

Currently our efforts to design a better world are focused in the following ways:

  • We donate a portion of our profits to organizations who are working for the environment, peace and social justice
  • We print our cards only on recycled content or tree-free papers (please see below for more info)
  • We pair our cards with 100% recycled (80% PC) kraft envelopes
  • We package and protect our cards in recyclable clear sleeves made from 10% recycled PET
  • We recycle (or reuse) all of our office paper and production make-ready
  • We source recyclable boxes and packing materials with the highest recycled content we can find
  • We print our catalogs only on 100% post consumer recycled content paper

Becoming a truly sustainable business is a lofty goal and an ongoing process. We realize there is always room for improvement. While attempting to make an honest living for our family, we aspire to be transparent in our business practices — all the while treading as lightly as we can, every step of the way.  As we strive to lessen the impact our business has on our planet and the people who inhabit it, we are well aware that we don’t have all of the answers. However, we are committed to making changes and improvements as we grow and learn.

If you have ideas, thoughts or comments we’d love to hear from you.

A note about paper: The vast majority of our cards are printed on 100% post-consumer recycled content, FSC certified paper. However as our line grows and we try to balance making great art with doing the least amount of harm we have begun using some other papers, too. We recently added some beautiful colored and textured papers to our line. These papers contain at least 30% post consumer recycled content. They are also all either FSC or GreenSeal certified. Our coasters and ornaments feature 35-100% cotton papers. Cotton paper is made from a by-product of the textile industry so it not only saves trees, it keeps industrial waste out of landfills.

Increased Giving

From the beginning, Waterknot’s mission has been to try to make the world a better place. We have always given a portion of our profits to organizations working for the environment, peace and social justice. Now we are pleased to announce a new higher level of giving. Waterknot will donate 10% of the sale of each SuperPAK sold on our website or in our Portland retail store to the organizations listed below. Wholesalers - please inquire with your rep about selling SuperPAKs. We will give 5% of each SuperPAK sold at wholesale to these same great organizations. 

ACLU
Anti-Defamation League
Climate Reality Project
Basic Rights Oregon
Environmental Working Group
Growing Gardens
The Nature Conservancy
Public Lands Alliance
Sierra Club